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Good Is the New Cool Guide to Conscious Business
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Good Is the New Cool Guide to Conscious Business
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Good Is the New Cool Guide to Conscious BusinessPurpose is the growth story of the 21st Century. For any organization wanting to reap the rewards of this new triple bottom line, this book shows them how. Paul Polman, former CEO, Unilever Co Founder, Chair, IMAGINE I find 95% of what is written about purpose in business to be total and utter bullshit. This is the other 5%. Mark Ritson, Founder, Marketing Week Mini MBA Afdhel, Bobby, and Conspiracy of Love are exactly what the world needs right now.
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Good Is the New Cool Guide to Conscious Business
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