Unleash DifferentIf you discovered a new market comprising 53% of the worlds population, would you act to invest in it? There are 1. 3 billion people around the world who identify as having a disability. When you include friends and family, the disability market touches 53% of all consumers. It is the worlds largest emerging market. Unleash Different illustrates how companies like Google, PepsiCo, and Nordstrom are attracting people with disabilities as customers and