10 years ago today, this dress was posted online, turning into a viral phenomenon. Viewers couldn't decide if the dress was blue and black, or white and gold. It was later confirmed 10 years ago, a simple photograph of a dress sparked a global debate unlike anything seen online before. Posted in 2015, the image caused people to argue intensely over whether the dress Here's why people saw the dress differently. I inadvertently created a new blue black white gold dress meme situation : r opticalillusions Popularity of the 'the dress black blue white gold' meme correlates with Sales of Top Selling Comic Book to North American Comics Shops (r=0.857)